The Weekly Bonfire

The Weekly Bonfire is a blog where we share our eCommerce expertise and the expertise of successful entrepreneurs who sell goods and services online.

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TikTok Marketing for eCommerce Businesses in 2021

TikTok is gearing up for an eCommerce revolution, and it could take your online business to the next level.  The viral social media app...


    How to Use On-site eCommerce Personalization to Boost Conversions

    eCommerce personalization is a ‘hygiene factor’. That means your customers probably take it for granted — but if you get it wrong,...

    • cro


    Calculating ROAS Formula: A Beginner’s Guide to Return on Ad Spend

    Marketing has too many acronyms. There, we said it. CPA, LTV, TVA — it can all get incredibly overwhelming. In fact, one...


      The Ins and Outs of Using Shopify Recharge Subscriptions

      You have a 70% chance of converting one of your existing one-off customers into a subscriber. Why...

      • subscriptions


      The Top 5 eCommerce Payment Portals in 2021

      Do you know the one thing in between your Shopify store and the $4 trillion passing through the e-commerce market?...

      • ux/ui design


      3 Shopify Store to App Solutions to Modernize Your E-Commerce Brand

      Did you know that over 70% of all e-commerce sales are now happening on mobile devices? You...

      • ux/ui design